About Us

Meet the Founder

Welcome! I’m Cagney, the creator behind EverydayCARU.

My Story

My husband and I both attended a military college. He chose to serve, and I chose to stand beside him. Not in uniform, but in the life that comes with it. Six years of marriage. Multiple moves. Deployments. Late nights. And those quiet moments when I'd ask myself, "Who am I besides his wife?"

When I was pregnant with our youngest, my husband deployed. I was working full-time. Caring for a toddler. Barely holding it together. What got me through was telling myself, "Others have done this before me, and so I can do this." But somewhere in that survival mode, something clicked. I was already working overtime. Staying up late. Giving everything to a job that would disappear with the next PCS move. I thought, "Why not do this for myself? Why not build something that's mine? Something that can move with me?"

From day one of our marriage, I'd dreamed of being my own boss. I just didn't know what it would look like. So I tried everything. Affiliate marketing. Travel agencies. State jobs. Side hustles. Every move meant starting over. During maternity leave, I finally gave myself permission to figure it out. That's when EverydayCARU was born.

Our Mission

EverydayCARU. "Caru" means "to love." And that's what we stand for. Real Life. Real Pride. Real Love.

This brand is for anyone navigating the chaos and change of military life. Or any life that keeps you moving. It's about showing up with humor and heart. Staying connected to who you are even when everything around you shifts. I create designs that reflect the real, messy, resilient spirit of people who reinvent themselves over and over again. And somehow still make it a good time.

Whether it's a sweatshirt that gets you, a design that makes you laugh, or something that just feels like home, I want you to feel seen here

Why I Started EverydayCARU

I saw a gap. So many brands focus on military pride. Flags, eagles, the whole nine yards. But few speak to the actual lived reality. The messy schedules. The lonely nights. The constant starting over. Every PCS meant rebuilding my career, my identity, my sense of self. And as any military spouse or parent knows, that kind of exhaustion hits different.

I wanted to create something that doesn't just sell pride. It celebrates the chaos, the connection, the realness of this life. This isn't just apparel. It's a reminder that you're not alone in those "who am I?" moments. It's for anyone who's ever felt stuck between duty and dreams, surviving and thriving at the same time.

What Makes Us Different

EverydayCARU is solo-founded and run by someone living the military spouse story in real time. Everything. The designs, the content, the strategy. It all comes from actual experience. And a lot of coffee.

I'm not trying to romanticize military life or slap a flag on everything. I'm here for the humor, the heart, the resilience. Without the clichés. The designs are comfort-first because you deserve something that feels as good as it looks. And beyond the products, you'll find resources for mental health and community. Because being real means showing up for the hard stuff too.

This brand is for anyone navigating change, reinvention, and the beautiful mess of building a life on the move.

Thank you for being part of our journey!